Challenge
ESPIRA Investments’ previous web presence was a simple one-pager, so they came to TractionMedia.co for an update that better showcased their offering to the marketplace and more adequately reflected their firm’s stature within the CEE region.
Process
We did our homework and checked out all the websites of private equity firms, then created a checklist to ensure that the ESPIRA Investments’ new site had everything it needed. Then, in conjunction with the ESPIRA Investment’s co-founders, Andrea Ferancová Bartoňová and Emilia Mamajova, we worked to ensure that the brand’s messages to the marketplace were clear and captured ESPIRA’s values and unique approach.
Solution
A dynamic bright and bold new website, full of interactive elements that breathe life into the ESPIRA Investments’ brand and market proposition. It is 100% mobile friendly and optimised for SEO.
Results
“The team at TractionMedia.co are great listeners and understood what ESPIRA wanted to achieve. Their attention to detail was second to none and nothing was too much trouble. Our new site is fast and the TractionMedia.co are always on hand for updates and maintenance.”
Co-Founder, ESPIRA Investments
